Saturday, September 10, 2011

Why USB Memory Sticks are Popular

By Jason Sloan


USB flash drives a.k.a memory sticks, USB sticks, USB memo keys, and pen drives are extremely popular these days due to their compact, sleek and really portable nature. CD-Rs and DVD-Rs in contrast need clumsy cases to carry and even then, run the risk of getting broken, scratched or damaged. USB drives also have the amenity of being encased in robust material, making it immune to scratches and dust. They are generally water-proof and pretty unbreakable, too. Already the tech world is abuzz with excitement over USB flash drives which have been drowned in water but after drying out still remained working.

USB memory cards can be connected by virtually every computer today. They store information of dazzling density, even more than DVDs or blu-ray discs. Matched against hard disks, they use little power and have a very long working lifespan. While CD-Rs, DVD-Rs and "RW types only function for at least 1000 erase and write cycles, USB memory sticks can go to 500,000 or more cycles with an astounding 10-year info retention capacity.

The future of USB memory cards is even brighter as semi-conductor companies, realising the potential of this product, have promptly worked to bring down the costs of its components by incorporating into one single chip the diverse flash drive functions. Furthermore, work is underway for USB flash devices that will store up to 512 GB, equivalent to external desktop hard drives.

USB memory devices are now everywhere, being used by staff to bring work to the office, by students to store anything from lessons to music and photos, by businesses to demonstrate their brands and services and by music artists to market their soundtrack albums.

A serious disadvantage with USB memory sticks is they are sufficiently small to lose. They can slip from your pocket, get stuck in your pocket and end up in the washing machine or simply get lost in a drawer full of little junk.

As USB flash cards become larger in storage size, we have a tendency to store more and more significant things on them, exposing this data to the respective potential risks such as spyware attacks, random wiping of the files and forgetting of the passwords on password-protected areas of the memory stick.

When the worst occurs, and your USB flash drive fails, isn't recognised by your PC, or is even physically damaged, speak to a Data Recovery specialist company who continually rescue files and information by conducting a flash drive recovery.




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